Liu Jo

Liu Jo was founded in 1995 in Carpi, at the heart of Italy’s celebrated textile district, by brothers Marco and Vannis Marchi. From its beginnings in refined knitwear, the label developed a distinctive vision of contemporary Italian fashion, balancing an instinctive understanding of fabrication with an assured, modern approach to proportion, colour and detail. Its heritage is rooted in the savoir-faire of the Emilia-Romagna region, yet its creative language remains outward-looking, designed for a confident wardrobe that moves easily between everyday ease and elevated occasions. Liu Jo is recognised for feminine silhouettes, polished finishes, expressive denim, considered embellishment and a sophisticated relationship between relaxed essentials and statement pieces. The brand’s signature aesthetic brings together glamour and practicality, offering clothing and accessories that feel current while retaining a sense of enduring Italian elegance. Within the women's collection, fluid dresses, tailored separates, distinctive denim and refined knitwear create versatile foundations for personal styling, while the men's collection translates the label’s confident attitude into clean proportions, wearable layers and contemporary casual tailoring. Discover the full edit through Bags, where structured shapes and supple finishes lend polish to daily dressing, or explore Clothing for the season’s most expressive silhouettes. The Accessories selection adds considered finishing touches, from sleek eyewear to understated accents, while Shoes grounds every look with a balance of comfort and statement appeal. Signature categories such as Handbags, Sweatshirts and Sunglasses reveal the breadth of Liu Jo’s design vocabulary, combining recognisable branding with a refined sense of proportion. At EMVANO, the Liu Jo edit presents a carefully selected expression of the house, inviting you to discover Italian fashion defined by confidence, versatility and an effortless metropolitan spirit.

The Liu Jo selection at EMVANO brings together the refined practicality and confident styling that define the house, beginning with Bags. Within this edit, Handbags provide a polished daily companion, balancing useful capacity with elegant structure, considered hardware and the subtle signatures that make an accessory feel distinctive. The clothing collection, available through Clothing, offers a versatile wardrobe shaped by Italian ease and contemporary proportion. Dresses include Sleeveless styles, ideal for warm-weather dressing or for layering beneath tailored pieces when the season changes. Jackets are represented by Denim, bringing a softly structured finish and familiar Liu Jo attitude to casual looks. The Jeans Denim selection covers a complete range of silhouettes, from elongating Bootcut and expressive Flared profiles to streamlined Skinny designs, adaptable Slim Fit shapes and timeless Straight Leg cuts. This breadth makes it simple to find a proportion that complements both personal style and occasion. Pants extend the edit with relaxed Casual options, practical Chino styles and polished Dress designs, allowing the wardrobe to move fluently from off-duty hours to more considered settings. Skirts in Long silhouettes offer graceful movement and an elegant line, while Sportswear introduces Joggers for laid-back comfort with a fashion-conscious finish. Suits are represented by Waistcoats, an elevated layering piece that can sharpen denim, trousers or fluid separates. For cooler days, Sweaters include versatile Cardigans and expressive Sweatshirts, each bringing texture and warmth to seasonal dressing. T-Shirts complete the everyday foundation with Long Sleeve styles and classic T-Shirts, offering easy layering beneath jackets, knits or waistcoats. Together, these categories form a balanced Liu Jo wardrobe, where denim, tailoring, relaxed separates and feminine details can be combined with ease. Each available piece reflects the label’s talent for making familiar essentials feel considered, current and unmistakably Italian.

Liu Jo accessories and footwear provide the finishing perspective for a wardrobe built around confident Italian style. Explore Accessories for details that bring polish and personality to everyday dressing. Belts include Regular Belts, offering a refined way to define the waist, add structure to relaxed denim or complete a tailored silhouette with understated distinction. The Glasses and Sunglasses selection features Sunglasses designed to frame the face with a sleek, fashion-led attitude, balancing practical sun protection with the glamour associated with the Liu Jo aesthetic. Hats include Beanie styles, an effortless cold-weather accent that introduces texture and a relaxed metropolitan note to seasonal outfits. Footwear can be discovered through Shoes, where each category is selected to support a range of occasions and styling moods. Boots include Lace-Up Boots, bringing a confident, grounded character to denim, dresses and outerwear, with a practical profile suited to everyday city dressing. Loafers are represented by Slip-On Loafers, an elegant choice for those who value ease without compromising a polished finish. Pumps include Platforms, offering height, presence and a distinctive evening-ready line that can transform tailored looks or add drama to feminine silhouettes. Sneakers extend the contemporary wardrobe with Chunky designs, delivering a bold, fashion-conscious proportion, while Platform styles offer additional lift with a clean, versatile attitude. Together, these accessories and shoes create a cohesive finishing edit, allowing Liu Jo’s clothing to be personalised through texture, shape and carefully chosen accents. A beanie can soften a structured coat, sunglasses can sharpen a relaxed denim ensemble, and a belt can bring definition to flowing proportions. Lace-Up Boots, Slip-On Loafers, Platforms, Chunky sneakers and Platform sneakers each offer a different expression of the brand’s balance between comfort and statement design. At EMVANO, the collection makes it easy to complete a Liu Jo look with accessories and footwear that feel modern, wearable and unmistakably refined.