Amiri
Amiri distils Los Angeles rock culture into a luxurious, highly crafted wardrobe. Founded by Mike Amiri, the label is recognised for distressed denim, leather, precise tailoring and music-inspired details. Its collections balance a relaxed West Coast attitude with artisanal finishing, making even casual pieces feel considered. Expect statement denim, elevated jersey and sharp layers with an irreverent yet polished character.












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Amiri represents a distinctive expression of modern Los Angeles luxury, founded in 2014 by designer Mike Amiri, whose vision grew from a fascination with music, youth culture, artisanal craftsmanship and the raw energy of the city. From its beginnings in hand-finished denim and custom stagewear, the house has developed an internationally recognised language of refined rebellion, balancing meticulous construction with an instinctive sense of movement, attitude and ease. Amiri’s heritage is rooted in the Californian spirit, yet its execution is resolutely elevated, bringing couture-level attention to fabrication, finish and proportion. Distressed surfaces, signature graphics, leather detailing, embroidered motifs and considered hardware recur throughout the collection, while carefully cut silhouettes give each piece a polished, contemporary presence. Explore the men's collection for relaxed tailoring, statement outerwear, premium knitwear and denim shaped by the brand’s confident approach to everyday dressing, or discover the women's collection, where fluid proportions, expressive textures and refined streetwear codes create a compelling wardrobe. Across Amiri Clothing, Amiri transforms familiar essentials into distinctive statements, from softly structured layers to graphic separates designed for individual styling. The Amiri Shoes selection extends this signature with sleek profiles, considered construction and an assured urban character. For versatile daily dressing, the T-Shirts offer an instantly recognisable foundation, while the Low Tops bring a streamlined finish to denim, tailoring and relaxed separates alike. At EMVANO, each Amiri piece reflects a creative vision that values authenticity, skilled workmanship and the expressive power of luxury fashion, making the collection a natural choice for those who appreciate elevated design with unmistakable character.
Amiri’s bags and clothing edit brings together polished essentials and expressive wardrobe pieces, offering a sophisticated interpretation of contemporary Los Angeles style. Within Amiri Clothing, the Jackets selection includes considered outer layers, with Denim delivering a familiar house code through structured texture, considered washes and a confident attitude. The Jeans Denim collection is shaped for individual expression, spanning Flared silhouettes with a distinctive elongated line, Relaxed Fit styles designed for effortless ease, and Straight Leg designs that offer a clean, versatile foundation. For a more tactile statement, Pants include Leather options, combining supple fabrication with the label’s assured edge. The Shirts edit moves between casual refinement and distinctive pattern, with Denim shirts providing durable layering appeal and Pattern styles adding visual depth to a considered wardrobe. For warmer days, Shorts include relaxed Bermuda proportions that pair naturally with casual shirting and sneakers. The Sportswear category is represented by refined Joggers, balancing comfort with a sharper silhouette. In Sweaters, the Sweatshirts selection delivers soft layering and graphic impact, while T-Shirts extend from polished Polo Shirts to essential T-Shirts. Complementing the clothing edit, Amiri’s bags bring a distinctive finishing touch to everyday looks, with confident proportions, refined detailing and a balance of function and attitude. Designed to move seamlessly from day to evening, these accessories enhance denim, tailoring and relaxed separates alike. Carefully chosen materials and subtle house signatures lend each piece a sense of permanence, while the collection’s relaxed spirit keeps styling contemporary and effortless. Together, these in-stock pieces capture Amiri’s ability to make everyday dressing feel considered, directional and unmistakably luxurious.
Amiri’s accessories and shoes selection completes the wardrobe with elevated finishing touches and a confident sense of urban movement. While the current in-stock edit focuses on footwear, it sits naturally alongside the house’s broader accessories perspective, where refined details and expressive design are intended to bring cohesion to every look. Within Amiri Shoes, the Sneakers collection delivers the brand’s signature balance of laid-back ease and premium construction. The range includes performance-influenced Athletic silhouettes, designed with a dynamic profile and a considered approach to proportion, making them a natural complement to relaxed denim, sportswear and contemporary tailoring. For a more streamlined everyday option, Low Tops offer a versatile foundation with a clean shape that moves effortlessly between casual and elevated styling. Their understated profile allows distinctive materials, subtle branding and carefully finished details to take focus, while their adaptable construction makes them suitable across changing seasons and occasions. These footwear categories reflect Amiri’s wider design language: familiar forms are refined through high-quality fabrication, thoughtful detailing and a strong understanding of contemporary culture. Pair athletic sneakers with joggers or relaxed-fit denim for a directional off-duty expression, or style low-top sneakers with leather trousers, patterned shirting and tailored layers for a sharper interpretation of the house aesthetic. At EMVANO, the available Amiri shoes are selected for their ability to complete a wardrobe with quiet confidence, combining luxury craftsmanship with practical versatility. Whether chosen as a statement element or an everyday signature, each pair brings the label’s distinctive Californian spirit into a considered accessories edit, offering enduring style with a modern, unmistakably Amiri attitude.
Amiri translates Los Angeles rock culture into luxury denim, leather and tailored layers with a refined, rebellious character.